Aixel: Accurate ROAS & Pixels
Enhance Meta tracking with first-party data. Get real-time insights, custom events, and accurate attribution to optimize your ad performance
About Aixel: Accurate ROAS & Pixels
Aixel gives you a complete picture of every customer — from the first ad click to the final sale, wherever that happens. Server-side tracking recovers conversions hidden by iOS and ad blockers. Durable IDs extend visitor recognition beyond the 7-day browser limit across devices and sessions. WhatsApp chats and offline orders are matched back to the campaigns that drove them — giving your ad platforms the accurate first-party data they need to sharpen audiences and improve ROAS. Up to 3,000 orders/month included $0.03 per additional order All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options We were facing issues with purchase event tracking in Meta and Google Ads, and Aixel really helped us to fix it. The tracking is now much more accurate and giving us powerful insights to plan our campaigns and ad strategies better. Aixel has made a real difference in how we optimise our ads. Highly recommend it—especially for brands in the health and wellness space dealing with conversion ... Great app. Easy to connect. The best part is the enriched Purchase Event tracking via Aixel’s CAPI integration. My Meta campaigns are now far more optimised, thanks to higher Event Match Quality on Pixel events and I’ve seen a 3X boost in ROAS. The unified dashboard and Catalog Ads performance split report are major advantages! When you are a founder and juggling a lot of things, you tend to miss out critical insights that can scale your store revenue. Aixel did exactly that, their dashboard is comprehensive, detailed, no fluff! Just real impactful insights! Must have if you are a D2C brand. Innov8 Mantri Commercio, Tower A 5th Floor, Bellandur, Bangalore South, Bangalore, KA, 560103, IN This app needs access to the following data to work on your store. Learn why in the developer's privacy policy . Name, email address, phone number, physical address, geolocation, IP address, browser and operating syste
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Key Features
Pros & Cons
Pros
Cons
Pricing
Growth $29 / month or $290/year and save 17% 500 orders included per month Features Marketing Analytics (Last Touch) Meta pixel & CAPI (1)
Quick Info
- Category
- Marketing
- Platforms
- Shopify
- Rating
- 5.0
- Last Updated
- 2026-03-20
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