Forma | Surveys that Convert
Add customizable surveys to your product page for discounts, boosting conversion and providing zero party data collection, customer data, and customer insights.
About Forma | Surveys that Convert
Forma is an easy customer research tool for Shopify merchants designed to drive conversion. Get data and insights from abandoned and converted customers on your brand, product, and more. Collect zero party data directly from your customers, and download real-time data to inform business & brand decisions. Forma adds customizable surveys to your product page that customers complete for a small discount, providing you instant answers to your biggest questions while enhancing customer experiences. All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. Forma has become our go-to app for doing product research. We quickly got insights on the right price points and also what items are optimal for bundling and cross-sell. This app needs access to the following data to work on your store. Learn why in the developer's privacy policy . Name, email address, phone number, physical address, geolocation, IP address, browser and operating system Name, email address, phone number, physical address Customers, products, orders, discounts, Online Store All order history for the last 60 days Metaobject definitions, metaobjects, theme Meets our highest standards for performance, design, and integration. Learn moreOpens in new window Meets our highest standards for performance, design, and integration. Learn moreOpens in new window
Screenshots
Key Features
Pros & Cons
Pros
Cons
Pricing
Starter Free Features 20 survey submissions per month Full data access & export (CSV) Full access to question library
Quick Info
- Category
- Marketing
- Platforms
- Shopify
- Rating
- 5.0
- Last Updated
- 2026-03-19
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