Facebook New Customer Tracking
Optimize your Facebook Ads on New Customer Purchases and not on Returning and Recurring Orders
About Facebook New Customer Tracking
This app is sending a NewCustomerPurchase event to Facebook if a new customer buys. You can then optimize your ads for new customers which will help the Facebook algorithm to show your ads to an audience that does not know your brand but is likely to purchase. This app extends your existing Facebook Ads setup and is ideally used in addition. Tip: The native Facebook Shopify App is great for most stores and also sends your standard events through the server-side Conversion API (CAPI) Oh, I'm sorry to hear that! I reached out to you via email to go through the setup together. Please let me know if there's anything I can do to help. :-)
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Quick Info
- Category
- Marketing
- Platforms
- Shopify
- Rating
- 3.0
- Last Updated
- 2026-03-19
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